Missing Type

44,000 blood donors needed across the country by Canada Day (OTTAWA) – Canadian Blood Services is getting ready to support patients this summer and is inviting Canadians to participate in the international Missing Type campaign from June 11 to 17. The Missing Type campaign is taking place during National Blood Donor Week, which this year is commemorating its 10th anniversary. Throughout the week, As, Bs and Os — the letters of the main blood groups — will go missing in everyday signage and places of interest across Canada and in more than 20 participating countries around the world to

Ambitious goal of 20,000 sign-ups underscores the need for new donors (OTTAWA) – Canadian Blood Services is calling on eligible Canadians to signal their intent to donate blood this year at missingtype.ca. Earlier this week Canadian Blood Services was one of 25 blood service organizations across 21 countries that launched the International Missing Type campaign to recruit new blood donors. “We need more Canadians to become regular blood donors to meet Canada’s future blood needs,” says Mark Donnison, vice president of donor relations. “Across Canada, we must collect 17,000 units of blood every

(OTTAWA) – Canadian Blood Services is uniting with blood donor organizations across 21 countries to highlight an almost 30 per cent international drop in people becoming blood donors compared to a decade ago.1 The campaign – first held in England and North Wales by NHS Blood and Transplant in 2015 – this year brings together 25 blood services from 21 countries covering one billion of the world’s population who are each calling for new donors to ensure blood donation for future generations. “Blood type is one way we’re all connected, yet many people rarely think about it or even know what